work
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Brand content
On construit des concepts qui arrêtent le scroll et laissent une trace : la vôtre.
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Campagne ads
On orchestre des campagnes full-funnel qui font monter l’intention, puis la transforment en action.
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Stratégie social media
On mêle stratégie et audace pour créer des prises de parole qui résonnent, se diffusent et deviennent inoubliables.
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Campagne d'influence
On pense des campagnes pour gagner l’attention, mériter la confiance, et générer du résultat.
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L'Hôpital Fondation de Rothschild
Employer Brand on TikTok: How did Rothschild Foundation Hospital recruit thanks to TikTok?
The Rothschild Foundation Hospital wanted not only to introduce its teams to TikTok, but also to establish a significant presence on this platform to attract and recruit qualified personnel. The challenge was to navigate a space dominated by entertainment content while remaining true to the image and values of seriousness and professionalism of the healthcare institution.
To meet these needs, we have developed a two-pronged strategy:
- Intensive team training: A 1.5-day on-site training program designed to equip hospital teams with the skills needed to create and manage TikTok content effectively.
- Strategic content planning: Development of a content calendar that aligns the hospital's recruitment goals with engaging and informative creations tailored to TikTok.
RENDEZ-VOUs
DANS L'utopia
DANS L'utopia
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